Go to top of page

Plan For government content

Use these tools to help you plan what and how you will write For government content.

Workshop presentations

Content discovery presentation (PPTX, 1.54 MB)

Identify your content and its location in For government.

Customer motivations presentation (PPTX, 1.66 MB)

Analyse your products and what outcomes customers are trying to achieve when they use your products and services.


Page model menu (DOCX, 2.03 MB)

Read about the purpose and requirements of each For government page type.

Tools and templates

Content discovery register (XLSX, 9 KB)

Use this spreadsheet to create a high-level content plan.

Content plan template (DOCX, 354 KB)

Document the results of workshops and other research to create your content release plan.

Page models kit (PDF, 82 KB)

Print a miniature deck of For government page types to plan your content’s structure.

User experience mapping template (DOCX, 16 KB)

Draw your content structure and lay out your page types with the content page model kit.

Content tracking spreadsheet (XLSX, 16 KB)

Use this spreadsheet to track the details and progress of each piece of content you manage.